Sustainable Business

Time to vote (No, not for a President but a TV commercial…

Check out the two TV commercials below, then go to Environmental Defense and vote for your fav.

To be frank, I have never been a fan of scare tactics so I am not sure either of them nail it. My two bob. A better approach is to replace “Global Warming” (sounds nice – how bad can “warm” be?) with a turn of phrase like Global Calamity, Global Implosion or End of Earth.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s